An awareness campaign to promote understanding of the value of data and help people to understand, protect and use data.
Many people are not aware of the value, opportunities and threats of collecting and analyzing data. This results in unconscious decision making and a lack of involvement in the public discourse on data governance.
At the Data Café you can pay for your coffee with your personal data – a deal that you most likely make every day online. With this offer we reach people who are not inherently interested in the topic of data and promote a discussion and reflection on the value of data in our society. We travelled all over Switzerland in 2020 and 2021 (see events) and this (video trailer) is what it looked like.
The Data Café is enabled by the Mercator Foundation Switzerland.